Technology Services World (TSW) 2018 San Diego is barely a week away and we cannot wait to meet and plan your support-led expansion! TSW is an annual conference hosted by the Technology Services Industry Association (TSIA) which brings together the brightest minds from the sales and support industries. This makes…
“Tracking marketing is a cultural thing. Either tracking matters or it doesn’t. You’re in one camp or the other. Either you’re analytical and data-driven, or you go by what you think works. People who go by gut are wrong.” ~ Stuart McDonald, CMO - Freshbooks Tracking content’s performance is of…
SearchUnify’s primary emphasis is, being in compliance with any existing decrees and regulations pertaining to the collection, distribution and utilization of any data, including personal identifiable information. With the initiation of the General Data Protection Regulation (GDPR) in the European Union, Grazitti Interactive with its product SearchUnify vows to its…
Relevance is the driving force behind every effective search solution. After all, what good is a search that does not even fetch the right results? A study by Advanced Web Rankings revealed that average users do not look past the initial five results on the first result page. This implies…
Your visitors form their first impression of your website within the first 2.6 seconds of landing. That’s the time you have to impress your visitors. To effectively engage your visitors, you must be able to proactively deliver what they’re looking for and empower them to find relevant information quickly. To…
A study by Interact suggests that 19.8 percent of business time – the equivalent of one day per working week – is wasted by employees searching for information to do their job effectively. Support agents spend most of their time in Salesforce® Service Cloud. They need quick & relevant information…
Google is discontinuing its hardware-based Google Search Appliance (GSA) with renewals ending in 2018 and support ending in 2019. Finding a replacement solution doesn’t have to be too complicated. In our last blog post “6 Key Deliberations For Replacing Google Search Appliance”, we discussed the top criteria for selecting your…
Google is phasing out Google Search Appliance (GSA) in 2018. If you are one of the many who have been using GSA, you may be struggling with deciding the course ahead for your enterprise search. In this blog post, we will explore six parameters you must consider when choosing a…
Artificial Intelligence has been around the block for a while now. Bernard Marr, a Forbes writer, defined briefly, “The Greek myths contain stories of mechanical men designed to mimic our own behavior. Very early European computers were assumed as logical machines”. Now, we are seeing AI in every facet of…
Almost 30% of all community or website visitors prefer using a search box when looking for any product or related information. Having a search solution is important, as it has big influence on what users learn, where they go, and what they believe. And equally important is making sure that…
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