With the emergence of advanced technologies like GenAI, anticipating user needs and delivering a seamless, personalized customer experience has become crucial. SearchUnify harnesses the power of cognitive technology and an insight engine to provide actionable insights into user behavior, intent, and challenge, empowering B2B organizations to deliver relevant and tailored search results. Hear directly from Sahana P., Senior Manager, Self-service, Automation Anywhere, about how they achieved improved case deflection and 60% self-service success with SearchUnify.